Neutrogena´s Hydro Boost Line gets Micellar Cleansing Water with hyaluronic acid
Skincare - July 17 2020
Micellar water has become indispensable for a thorough cleaning of makeup residues and impurities that come into contact with the dermis throughout the day. Thus NEUTROGENA® (Johnson & Johnson) brings to one of its most beloved lines the Hydro Boost Micellar Water Demaquilante, with hyaluronic acid.
Keeping in its formulation the same technological innovation as the entire NEUTROGENA® Hydro Boost family, the new product combines mild cleaning elements and hyaluronic acid - an active ingredient that renews and rebalances the skin's water levels. The formulation brings triple micellar technology with hyaluronic acid to hydrate for 24 hours and strengthen the skin's natural barrier, in addition to being alcohol free and leaving no residue ", says Rosemeire Franco - Director of Research and Development at Johnson & Johnson Consumer Health.
With ophthalmic and dermatological endorsement, Hydro Boost Micellar Water Demaquilante is a product suitable for normal to dry skin, can be used daily, including as a tonic on the entire face, eye area, lips and neck, to remove makeup, oiliness and impurities. It balances the skin's natural pH and prepares it to receive other products such as moisturizer and sunscreen.
It does not need rinsing and has seven benefits in one: cleans, demaquila, moisturizes, revitalizes, tones, rebalances and softens the skin. That is, cleaning and hydration guaranteed for 24 hours in one step.
Hydro Boost Micellar Water Demaquilante is on sale in pharmacies and e-commerces Raia / Drogasil and, from July, distribution will be for all other Johnson & Johnson partners.
Suggested average price: R$ 34,99
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