Benefit, specializing in eyebrow products, presents its latest development: Brow Microfilling Pen, an eyebrow pen, inspired by the effect of the micropigmentation technique, to provide uniform and designed hair.
The technology consists of a pen with three ultrafine tips, of different lengths, that allows to imitate real hair, facilitating the design of its shape and simulating of ink effect of micropigmentation, thus giving appearance of sculpted and natural eyebrow , says the company.
To ensure natural looking tones, the tips of the product were made of nylon, a material that quickly offers a smooth and uniform distribution of pigments. The specially designed formula of Brow Microfilling Pen is light, glides smoothly and adheres directly to skin hair, ensuring the much desired effect of sculpted eyebrows.
"The product took 2 years to develop. The most challenging part was creating the personalized tip, as we needed the formula to flow evenly, in addition to being firm to draw clean lines. We carefully built the different heights of the tips until the customized of the tip provided the right effect on the eyebrows ", reveals Luciana de Deus, Benefit national eyebrow artist.
Available in 4 shades between light and dark, which cover the entire range of eyebrows, from the lightest to the deepest coloring, the Brow Microfilling pen allows the application of layers to obtain the perfect appearance. It lasts 24 hours and is waterproof.
Brow Microfilling Pen has a suggested price: R ? 154.00., On sale at Sephora stores and website.