Up2you launches children's cosmetics line with sustainable and reusable packaging

Up2you lança linha de cosméticos infantil com embalagens sustentáveis e  reutilizáveis

Kids Products - April 16 2021


UP2YOU launches children's line in partnership with actress and businesswoman Luma Costa, partner of the brand since 2019. They are vegan and cruelty free products, with healthy and natural components. Developed to clean and moisturize the skin and provide softness and shine to the hair, the line consists of shampoo, conditioner, leave in and soap, with fun packaging for the happiest bath time. Biodegradable and 100% recyclable, the packaging received the Peta, Eu Reciclo and I'm green seal, which proves that the plastic was produced from sugar cane, a renewable raw material. The brand also offers the possibility of teaching children to be responsible for the plastic they consume, with the option of reusing the bottles to plant flowers and seedlings. UP2KIDS Shampoo was developed to clean gently, without damaging the hair and scalp. Contains Panthenol and Aloe Vera, which ensure cleanliness and hydration and Chamomile Extract, Soothing. (300ml - R ? 48.90) The UP2KIDS Conditioner conditions, moisturizes and detangles children's hair. Contains: Pracaxi Oil - Conditioning, frizz reducing, shine donor and moisturizer; Aloe Vera - Moisturizing and Conditioning and Herbal Complex (Crambe Oil, Sunflower Oil and Avocado Oil). Offers combability, frizz reduction, film formation without build-up, shine and softness for all hair types. (300ml - R ? 49.90) Leave In UP2KIDS was developed to moisturize, soften and condition children's hair. Contains: Betaine - Moisturizer, strengthens hair, reduces irritation caused by surfactants, reduces frizz and protects the scalp; among other assets. (300ml - R ? 53.90) And the UP2KIDS Soap, developed to gently cleanse without drying the skin. Among other ingredients includes Betaine and Acacia Senegal Extract (vegetable collagen) - promotes skin regeneration and also gives a pleasant dry touch. SAC: 11) 2169-9300